Otter
Otter is A/B testing software that measures revenue per variant, not just clicks. Run a split test and see conversion rate, average order value, and revenue per visitor side by side — so the change you ship is the one that actually grew the number your business runs on.
Revenue (30d)
$188
MRR
$188
Growth (30d)
0%
Lifetime revenue
$564
Active subs
2
Customers
0
Profit margin
80%
Payment
stripe
Market: Marketing Analytics & Optimization
Tools for A/B testing, competitive intelligence, and tracking brand visibility across search and affiliate channels.
Market size (30d)
$462
Competitors
3
Median growth
0%
Leader's share
41%
Contested — a leader is forming
Everyone else in this market
Startup30d revGrowth
What it does
Otter turns A/B testing into a decision anyone can make — set up experiments visually, and get a plain-English verdict on which version actually earns more revenue.
Problem
Most testing tools hand you dashboards of statistics and leave you to interpret them. Otter tells you which variant won, what it's worth in revenue, and when it's safe to call it.
Who for
SaaS, Agencies, CRO's, eCommerce
Pricing
$49 (Starter), $99 (Growth), $189 (Scale)
How they get customers
The channels this company actually uses — match them against what you are good at.
SEO / Content
SEO
Social
Facebook
Paid ads
Google Ads
Tech stack
rails
ruby
react
hetzner
postgresql